LAS VEGAS, Jan. 8, 2020 /PRNewswire/ -- Seeing Machines and
Qualcomm Technologies, Inc., have announced today they are working
together to deliver optimized driver monitoring systems (DMS) on
high-end infotainment platforms to the global automotive
industry.
For improved safety, automakers look towards DMS to help assure
the driver's attentiveness on the road. A significant challenge
facing automotive OEMs is the integration of the DMS processing
function into a range of physical locations within the car.
Infotainment is an area that is emerging as a critical integration
point.
Seeing Machines, industry leader in AI-powered DMS technology,
and Qualcomm Technologies., a subsidiary of Qualcomm Incorporated,
have been working together to optimize the Seeing Machines driver
monitoring platform technology for the Snapdragon Autonomous
Platform architecture and its very capable acceleration
hardware.
Seeing Machines and Qualcomm Technologies are working closely on
an optimized implementation of the Seeing Machines' DMS solution
for a global premium automaker. The technology is scalable across
different tiers of cockpit systems utilizing the Snapdragon
platforms' efficient heterogenous computing blocks and Seeing
Machines and Qualcomm Technologies intend to support this
integrated solution more broadly across the automotive
industry.
Nick DiFiore, SVP of
Automotive at Seeing Machines commented: "As the requirement
for DMS technology becomes more commonplace and OEMs roll it across
more of their vehicle portfolio to address global regulatory
requirements such as Euro NCAP, it is very important that Seeing
Machines executes on robust solutions while providing system level
integration options for OEMs. We are delighted to be working with
Qualcomm Technologies to deliver this optimized, cost-effective,
infotainment integrated solution to our joint OEM
customers."
Anshuman Saxena, Senior
Director, Product Management, Qualcomm Technologies said,
"Our mission is to provide automakers with comprehensive
solutions that offer immersive in-vehicle experiences, addressing
the complexities of integrating multiple domains into digital
cockpits. We believe an effective in-cabin and driver
monitoring solution is paramount to predictive safety systems.
Through our work with Seeing Machines to efficiently
integrate DMS, we are facilitating a streamlined and optimal
solution for automakers."
-ends-
About Seeing Machines (LSE: SEE), a global company
founded in 2000 and headquartered in Australia, is an industry leader in
vision-based monitoring technology that enable machines to see,
understand and assist people. Seeing Machines' technology portfolio
of AI algorithms, embedded processing and optics, power products
that need to deliver reliable real-time understanding of vehicle
operators. The technology spans the critical measurement of where a
driver is looking, through to classification of their cognitive
state as it applies to accident risk. Reliable "driver state"
measurement is the end-goal of Driver Monitoring Systems (DMS)
technology. Seeing Machines develops DMS technology to drive safety
for Automotive, Commercial Fleet, Off-road and Aviation. The
company has offices in Australia,
USA, Europe and Asia, and supplies technology solutions and
services to industry leaders in each market vertical.
www.seeingmachines.com
Media enquiries: Seeing Machines –
media@seeingmachines.com or +
61 419 149 683
Qualcomm and Snapdragon are trademarks of Qualcomm
Incorporated, registered in the United
States and other countries.
Qualcomm Snapdragon is a product of Qualcomm Technologies,
Inc. and/or its subsidiaries.
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SOURCE Seeing Machines Limited