Synaptics Showcases New Features on Fuse(TM) Mobile Phone Concept With Partners at Mobile World Congress 2010
13 February 2010 - 6:30AM
PR Newswire (US)
Synaptics, Texas Instruments, Immersion, TheAlloy, and TAT - The
Astonishing Tribe demonstrate multimodal input and feedback
BARCELONA, Spain, Feb. 12 /PRNewswire-FirstCall/ -- Synaptics
Incorporated (NASDAQ:SYNA), a leading developer of human interface
solutions for mobile computing, communications, and entertainment
devices, will demonstrate new capabilities on the Fuse(TM) mobile
phone concept at the 2010 Mobile World Congress in Barcelona, Spain
along with Fuse partners--Texas Instruments Incorporated (TI),
Immersion, TheAlloy, and TAT - The Astonishing Tribe. First seen at
the 2010 Consumer Electronics Show (CES), Fuse demonstrated
multiple interface technologies--including multi-touch capacitive
sensing, haptic feedback, 3-D graphics, and force sensing. Fuse is
a perfect showcase for the Mobile World Congress theme, "Vision in
Action", as the partners will show the next development of user
interface experiences that leverage these innovative input and
feedback technologies housed in a compelling industrial design. The
Fuse concept was originally created to solve two key human
interface challenges for current-generation handsets--single-handed
usage and the need to look at the screen. At Mobile World Congress,
Fuse partners will showcase new interactions such as dialing and
navigation from the back of the device, a gaming application using
the side grip and scrolling sensors, and optimized haptic feedback
technology, using a next-generation solution from Immersion. Fuse
will be demonstrated during Mobile World Congress in Barcelona,
February 15-18, 2010, at the following locations: -- Synaptics:
Hall 3, hospitality space 3.1HS08 (by appointment only). -- TI:
Hall 8, booth 8A84. -- TAT: Hall 2, booth 2F18, and Hall 4,
hospitality space 4.7HS20. -- Immersion: App Planet, stand 7B62. To
arrange a demonstration of the Fuse mobile concept and other
Synaptics products at Mobile World Congress, customers can contact
. About Synaptics Synaptics (NASDAQ:SYNA) is a leading developer of
human interface solutions for the mobile computing, communications,
and entertainment industries. The company creates interface
solutions for a variety of devices including notebook PCs, PC
peripherals, digital music players, and mobile phones. The
TouchPad(TM), Synaptics' flagship product, is integrated into a
majority of today's notebook computers. Consumer electronics and
computing manufacturers use Synaptics' solutions to enrich the
interaction between humans and intelligent devices through improved
usability, functionality, and industrial design. The company is
headquartered in Santa Clara, Calif. http://www.synaptics.com/
About TheAlloy Based in Farnham in the UK, TheAlloy is a design
consultancy with expertise focused on product design, interaction
design, and strategy. TheAlloy help organizations deliver excellent
user experiences by creating the look, feel and behavior of
products and screen based interfaces. With work predominantly
focused in the technology sector, TheAlloy are experts in hardware
and software design for the telecommunications and convergence
markets. We have worked with a wide range of brands including BT,
Toshiba, HP, and Thomson. For further information about Alloy
please contact Geoff McCormick , +44 (0)1252 712000. Visit our
website at http://www.thealloy.com/. About Immersion Haptic (touch)
technology is key to the future of user experience in digital
devices. Founded in 1993, Immersion harnesses human touch to create
user experiences that deliver a more compelling sense of the
digital world. Using one of Immersion's adaptable high fidelity
haptic systems, partners can achieve a competitive advantage and
greater revenue opportunities with products that are more
intuitive, satisfying, efficient, and safe. With Immersion
technology, world-class companies can deliver improved user
experiences in products such as widely popular video games, leading
video console gaming systems, advanced automotive driver controls,
medical devices and award-winning mobile phones. With over 800
issued or pending patents in the U.S. and other countries,
Immersion is the leading innovator in touch-enabled user
experiences that bring the digital universe to life. Learn more at
http://www.immersion.com/. About TAT TAT - The Astonishing Tribe AB
has added the WOW-effect to mobile user interfaces for more than
300 million devices worldwide. Our products, TAT Cascades(TM) and
TAT Motion Lab(TM), built on the renowned TAT Kastor(TM) platform,
has transformed the way UI design and graphics can be implemented
on a wide range of mobile devices. TAT products are recognized for
their time-to-market savings, resource efficiency and platform
independence, giving users a more dynamic, faster and richer
multimedia experience, in a truly astonishing way. TAT is
headquartered in Malmoe, Sweden, and with local offices in Korea
and USA. Learn more at http://www.tat.se/. About Texas Instruments
Texas Instruments (NYSE:TXN) helps customers solve problems and
develop new electronics that make the world smarter, healthier,
safer, greener and more fun. A global semiconductor company, TI
innovates through design, sales and manufacturing operations in
more than 30 countries. For more information, go to
http://www.ti.com/. Synaptics, TouchPad, Fuse, and the Synaptics
logo are trademarks of Synaptics in the United States and/or other
countries. All other marks are the property of their respective
owners. For further information, please contact: Robyn Palmer Tara
Yingst Synaptics Edelman 408-454-5132 650-762-2942 DATASOURCE:
Synaptics CONTACT: Robyn Palmer of Synaptics, +1-408-454-5132, ; or
Tara Yingst of Edelman, +1-650-762-2942, , for Synaptics Web Site:
http://www.synaptics.com/
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