Root Insurance Expands to Minnesota, Offering Personalized, Driver-Based Rates
18 December 2024 - 12:45AM
Root, Inc. (NASDAQ: ROOT), a leading technology company powering
insurance solutions and the parent company of Root Property &
Casualty Insurance Company, has announced the availability of Root
Insurance in Minnesota. The insurer now serves drivers in 35
states, extending its innovative approach to auto insurance to over
4 million registered drivers in Minnesota and covering more than
77% of the U.S. population.
Root was founded on the idea that car insurance rates should be
based primarily on driving behaviors, not demographics. By
leveraging advanced, mobile-first technology and data science, Root
delivers a personalized, seamless, and fair insurance experience to
drivers. Root uses smartphone technology to measure safe driving
habits, placing driving behavior at the forefront of its pricing
models. By making driving performance the top factor in determining
rates, Root empowers safe drivers to save more.
“We’re excited to bring an easy, technology-driven, car
insurance option to Minnesota, offering drivers a new option for
fair, affordable prices that reflect their individual driving
habits,” said Alex Timm, Co-Founder and CEO of Root. “Minnesotans
now have access to a smarter, more convenient insurance experience
based on how they drive.”
Minnesotans can now access Root’s innovative, customer-focused
insurance through the Root mobile app or at joinroot.com, with the
ability to sign up in under a minute. Drivers then complete a test
drive over a few weeks, during which the app measures habits like
focused driving, smooth braking, and gentle turning. Safe drivers
could see significant savings with the flexibility to choose
coverage levels and manage claims, all through the app.
Root partners with tech-forward companies as well as independent
insurance agents, offering Minnesotans multiple convenient ways to
access its services.
About Root, Inc.Founded in 2015 and based in
Columbus, Ohio, Root, Inc. (NASDAQ: ROOT) is the parent company of
Root Property & Casualty Insurance Company and Root Insurance
Company. Root is revolutionizing insurance through data science and
technology to provide consumers a personalized, easy, and fair
experience. The Root app has more than 14 million app downloads and
has collected more than 29 billion miles of driving data to inform
their insurance offerings.
For more information about Root, visit root.com. Download the
Root app today from the Apple App Store or Google Play. To see
where Root is available, explore our state-by-state guide on the
website.
Root is headquartered in Columbus, Ohio, and offers auto
insurance to drivers in Alabama, Arizona, Arkansas, California,
Colorado, Connecticut, Delaware, Florida, Georgia, Illinois,
Indiana, Iowa, Kansas, Kentucky, Louisiana, Maryland, Minnesota,
Mississippi, Missouri, Montana, Nebraska, New Mexico, Nevada, North
Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina,
Tennessee, Texas, Utah, Virginia, West Virginia, and Wisconsin.
Root Insurance also offers renters insurance in Arkansas, Georgia,
Kentucky, Missouri, Nevada, New Mexico, Ohio, Tennessee, and Utah.
Minnesota auto insurance is underwritten by Root Property &
Casualty Insurance Company.
Contacts:
Media:press@root.com
Investor Relations:ir@root.com
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