22nd Century Stands Ready to Support the Adoption of FDA Proposed Tobacco Product Standard to Mandate Reduced Nicotine Content in Cigarettes with its VLN Cigarettes
13 January 2025 - 11:30PM
22nd Century Group, Inc. (Nasdaq: XXII), a tobacco products company
that is leading the fight against nicotine and believes smokers
should have a choice about their nicotine consumption, today
announced that it stands ready to support the U.S. Food and Drug
Administration’s proposed tobacco product standard to mandate
reduced nicotine content in cigarettes, which is indicated to have
cleared review by the U.S. Office of Management and Budget on
January 3, 2025. The proposal is part of a long-standing effort by
the FDA to mandate a drastic reduction in the amount of nicotine in
cigarettes, a cornerstone goal of public health experts seeking to
reduce the harms of smoking and very much in concert with 22nd
Century’s VLN branded low nicotine cigarettes.
“OMB clearance marks a major step in moving this
policy forward, and we are excited to see further definitive action
by the federal government toward making this scientifically backed,
non-partisan smoking harm reduction policy a reality,” said Larry
Firestone, Chief Executive Officer of 22nd Century Group. “The FDA
has openly stated that this could be the most impactful action for
the improvement of public health in reducing the widespread and
clearly documented harms of smoking.”
“22nd Century has played a pivotal role in the
research, development and numerous federally funded clinical
studies underpinning this policy, which has been advanced across
multiple administrations since 2009, including action under the
first Trump administration. We are also the first and only Company
to bring an FDA authorized reduced nicotine content cigarette
designed specifically to reduce the harms of smoking to market
through the commercial launch of our VLN reduced nicotine content
cigarettes. We are now working to launch additional products,
including additional reduced nicotine content products using our
tobacco but under other brand labels and give greater awareness to
low nicotine cigarettes as a separate category in the market. This
is a key component as part of our drive to expand the distribution
of reduced nicotine content cigarettes manufactured by 22nd
Century, increase consumer awareness and expand the VLN®
footprint.”
About 22nd Century Group,
Inc.
22nd Century Group is the pioneering nicotine
harm reduction company in the tobacco industry enabling smokers to
take control of their nicotine consumption.
We created our flagship product, the VLN®
cigarette, to give traditional cigarette smokers an authentic and
familiar alternative that helps them take control of their nicotine
consumption. VLN® cigarettes have 95% less nicotine than the
traditional cigarette and have been proven to greatly reduce
nicotine consumption. Instead of offering new ways of delivering
nicotine to addicted smokers, we offer smokers the option to take
control of their nicotine consumption and make informed and more
productive choices, including the choice to avoid addictive levels
of nicotine altogether.
Our wholly owned subsidiaries include a leading
cigarette manufacturer that produces all VLN® products and provides
turnkey contract manufacturing for other tobacco brands both
domestically and internationally. The 60,000 square foot facility
in Mocksville, North Carolina has the capacity to produce more than
45 million cartons of combusted tobacco products annually with
additional space for expansion.
Our proprietary reduced nicotine tobacco blends
are made possible by comprehensive and patented technologies that
regulate nicotine biosynthesis activities in the tobacco plant,
resulting in full flavor and high yield with 95% less nicotine. Our
extensive patent portfolio has been developed to ensure we have the
only low nicotine combustible cigarette in the United States and
critical international markets.
VLN® and Helps You Smoke Less® are registered trademarks of 22nd
Century Limited LLC.
Learn more at xxiicentury.com, on X
(formerly Twitter), on LinkedIn, and on YouTube.
Learn more about
VLN® at tryvln.com.
Cautionary Note Regarding
Forward-Looking Statements
Except for historical information, all of the
statements, expectations, and assumptions contained in this press
release are forward-looking statements, including but not limited
to our full year business outlook. Forward-looking statements
typically contain terms such as “anticipate,” “believe,”
“consider,” “continue,” “could,” “estimate,” “expect,” “explore,”
“foresee,” “goal,” “guidance,” “intend,” “likely,” “may,” “plan,”
“potential,” “predict,” “preliminary,” “probable,” “project,”
“promising,” “seek,” “should,” “will,” “would,” and similar
expressions. Forward-looking statements include, but are not
limited to, statements regarding (i) our cost reduction
initiatives, (ii) our expectations regarding regulatory
enforcement, including our ability to receive an exemption from new
regulations, (iii) our financial and operating performance and (iv)
our expectations for our business interruption insurance claim.
Actual results might differ materially from those explicit or
implicit in forward-looking statements. Important factors that
could cause actual results to differ materially are set forth in
“Risk Factors” in the Company’s Annual Report on Form 10-K filed on
March 28, 2024, and in the Company’s Quarterly Reports filed on May
15, 2024, August 13, 2024, and November 11, 2024. All information
provided in this release is as of the date hereof, and the Company
assumes no obligation to and does not intend to update these
forward-looking statements, except as required by law.
Investor Relations & Media ContactMatt
KrepsInvestor Relations22nd Century
Groupmkreps@xxiicentury.com214-597-8200
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