McCann Healthcare Asia Pacific Named Specialist Agency of the Year...AGAIN!
12 January 2010 - 4:46AM
PR Newswire (US)
SINGAPORE, Jan. 11 /PRNewswire/ -- For the second year in a row,
Media Asia at its Agency of the Year Awards named McCann Healthcare
Worldwide Asia Pacific 'Specialist Agency of the Year.' Amar
Urhekar, McCann Healthcare EVP, Japan and Asia Pacific, said, "The
winning of this award is a spectacular achievement for us as
individuals, and for each of our offices/countries and the APAC
network. Congratulations to all and a big thanks to all our clients
and partners for their commitment and support to us during the most
difficult economic situations. Every single employee across APAC
has contributed with their passion and hard work that has helped us
win this significant award -- not once, but twice in a row!" Jeremy
Perrott, Global Executive Creative Director for McCann Healthcare
Worldwide, said, "Creative excellence and innovation are the bars
we must clear in every task we undertake. The work obviously is
working quite well, which is the best reward, but this most welcome
recognition also confirms that our unbridled creative resolve
resonates in the marketplace." John Cahill, Chairman of the Office
of the CEO for McCann Healthcare Worldwide, said, "This award
validates our strategic emphasis in creating a more agile,
client-responsive organization built on effectiveness, innovation
and implementation excellence at every point of the globe. To win
two years in a row is an outstanding endeavor given the high
caliber of the competition. " Last year, Media Asia Magazine set up
a new awards category in its Agency of the Year competition called
"Specialist Agency awards" that covers all specialist
communications agencies such as Healthcare, CRM, PR, Events,
Digital, etc. Here is how Media Asia explained why it picked McCann
Healthcare Worldwide Asia Pacific as its Specialist Agency of the
Year: Winner McCann Healthcare Worldwide Asia Pacific McCann
Healthcare enjoyed a successful 2009, breaking new ground both for
the agency and for the industry. At the height of the H1N1 scare,
the Japanese Ministry of Health turned to McCann Healthcare for
help to stop the spread of the disease. This marked the first time
the ministry had engaged an agency at a time of national emergency.
McCann Healthcare surpassed 60 other agencies to become the
ministry's official agency-of-record for National Health campaigns.
Its appointment marked the first time a non-Japanese agency had
been assigned to such a high-profile task. Authorities in China,
India, Singapore and Australia all followed suit, with each
government handing McCann Healthcare major tasks in public health
and social marketing. To top it all off, the United Nations
Foundation appointed McCann Healthcare Asia-Pacific to help it
tackle HIV, tuberculosis and malaria. Indeed, 2009 was the year
that the agency's public health work truly came of age. It was also
a year of growth for commercial business. McCann Healthcare
launched over 20 big brands and secured numerous pipeline
assignments this year. The key highlights for McCann Healthcare
included an increase in billings by 31 per cent through major new
business wins in public health and social marketing, including
swine flu, HIV/AIDS, child nutrition and lifestyle disease;
confirmed key wins in consumer health and wellness throughout the
region, and a broadening of its geographical footprint including a
new branch in Bangalore and an acquisition of a full health service
agency in Korea. The agency's talent pool showed a modest seven per
cent increase in staff numbers. There were enhanced capabilities
thanks to new talent development and significant initiatives." Amar
Urhekar added: "This award, coupled with the other creative and
marketing excellence awards we have won throughout the year across
markets, strongly validates my belief and conviction in the
Evidence Activation strategy, our offer to clients and the quality
of our talent across the region." See McCann Healthcare Worldwide
Asia Pacific video entry, plus all of the winners here:
http://www.media.asia/Awards/AOY/2009/SpecialistAgencyoftheYear.html
About McCann Healthcare Worldwide McCann Healthcare Worldwide is an
elite professional and consumer healthcare advertising agency
network spanning 80 offices in 33 countries. Its network is
comprised of four global advertising and promotions agencies -
Torre Lazur Healthcare Group; RCW Group, McCann Healthcare group,
and McCann HumanCare -- as well as the leading worldwide Medical
Communications practice, consisting of Complete Medical Group and
Caudex Medical. Another healthcare agency, Adair Greene-McCann,
based in Atlanta, rounds out its offerings. McCann Healthcare
Worldwide is a part of McCann Worldgroup, the largest marketing
communications agency network in the world, and is the largest
healthcare agency network owned by Interpublic Group [NYSE: IPG].
DATASOURCE: McCann Healthcare Worldwide CONTACT: Ray Roel,
+1-646-865-3127
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