FOXBORO, Mass., Nov. 23, 2020 /PRNewswire/ -- Dorel
Juvenile, a subsidiary of Dorel Industries (TSX: DII.B, DII.A) and
the world's largest juvenile products manufacturer, announced today
the launch of the Oh Sh*t Kit and Social Safety Pack under the
Safety 1st brand.
Parents will understand, the Oh Sh*t Kit speaks for itself. A
one-of-its-kind on-the-go disposable kit for when things get messy,
this convenient pack includes a diaper, wipes, hand sanitizer,
changing pads, trash bags and even comes with a face covering and a
pair of disposable gloves. Easy to stow away in any car, purse,
backpack, or travel bag, the Oh Sh*t Kit contains everything needed
for unexpected messes and will quickly become every parent's new
must-have before leaving the house.
Safety 1st also launched the Social Safety Pack, a
product that families will be thankful they have in their back
pocket now more than ever. This on-the-go disposable germ fighting
kit includes two face coverings, two hand sanitizer packets and two
pairs of gloves. Ideal to grab before any trip, keep in your
child's backpack or stow in the car, the Social Safety Pack is sure
to ease parents into the new normal.
It's clear that times have changed. While most sanitizing items
are sold separately, the Social Safety Pack pulls everything
together in a convenient kit that can be taken anywhere and
everywhere. Easy to bring on any trip, parents and families can
feel confident they are always prepared.
"At Safety 1st, every product is designed with
parents in mind," said Kellee Senic,
Director of Home Safety and Infant Health. "While staying one step
ahead of baby is nearly impossible, accidents happen, and it is our
hope both of these products will help parents be better prepared
for any situation they might encounter and ensure they are keeping
their children safe and healthy."
Both the Oh Sh*t Kit and Social Safety Pack are available
at Safety1st.com and Amazon.com for $9.99 or as a 3-pack for $26.99.
Dorel Industries Inc. (TSX: DII.B, DII.A) is a global
organization, operating three distinct businesses in juvenile
products, bicycles and home products. Dorel's strength lies in the
diversity, innovation and quality of its products as well as the
superiority of its brands. Dorel Juvenile's powerfully branded
products include global brands Maxi-Cosi, Quinny and Tiny Love, complemented by regional
brands such as Safety 1st, Bébé Confort, Cosco and Infanti. Dorel
Sports brands include Cannondale, Schwinn, GT, Mongoose, Caloi and
IronHorse. Dorel Home, with its
comprehensive e-commerce platform, markets a wide assortment of
domestically produced and imported furniture. Dorel has annual
sales of US $2.6 billion and employs
approximately 8,900 people in facilities located in twenty-five
countries worldwide.
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SOURCE DJG USA
