US High Tech Publishing Statistics: July 2003
27 August 2003 - 5:00PM
UK Regulatory
For immediate release 27 August 2003
UNITED BUSINESS MEDIA
US High Tech Publishing Statistics: July 2003
Summary
NOTE: We have added a table combining the June and July statistics - this
assists comparability in that June and July 2003 had different numbers of
Mondays from June and July 2002.
Months of June and July Together
The business information technology market decreased by 15.9% in advertising
page volumes in the months of June and July 2003 compared to the same period in
2002. CMP Media's continuing High Tech publications recorded a 9.5% decrease
against June and July 2002.
CMP Media improved its market share compared to 2002 - its continuing titles
held a share of 29.2% in June and July 2003 up from 27.2% in June and July
2002.
Month of July 2003
The business information market serving the technology industry, measured in
terms of advertising page volumes, decreased by 16.5% the month of July
compared to July 2002. CMP Media's continuing technology publications recorded
a 14.8% decrease against July 2002.
CMP Media improved its market share compared to 2002 - its continuing titles
held a share of 28.5% in July 2003 up from 28.0% in July 2002.
Calendar Year to July
The market decreased by 16.2% compared to the year to July 2002. CMP's
continuing titles, in the year to July 2003, recorded a 11.1% decrease in
advertising page volumes against the year to July 2002.
Market share of CMP Media's continuing titles year to date was 29.2% up from
27.5% in the prior year period.
Rolling twelve months to July 2003
The market decreased by 18.0% in advertising page volumes in the twelve months
ended July 2003 compared to the twelve months ended July 2002. CMP Media's
continuing High Tech publications recorded a 10.5% decrease in the same period.
MARKET SEGMENT - ADVERTISING PAGE VOLUMES
MONTHS OF June and July 2003
2003 2002
2003 2002 Change Market Market
03 vs 02 Share Share
Pages Pages % % %
CMP Media
Continuing 3,433 3,795 -9.5% 29.2% 27.2%
Discontinued 0 38 0.0% 0.3%
CMP Media Total 3,433 3,833 -10.4% 29.2% 27.5%
Whole Market
Continuing 11,738 13,355 -12.1% 100.0% 95.7%
B2B Tech 10,519 12,052 -12.7% 89.6% 86.4%
Publications
General Business 1,219 1,303 6.5% 10.4% 9.3%
Discontinued 0 604 0.0% 4.3%
Total Market 11,738 13,959 -15.9% 100.0% 100.0%
MONTH OF July 2003
2003 2002
2003 2002 Change Market Market
03 vs 02 Share Share
Pages Pages % % %
CMP Media
Continuing 1,544 1,813 -14.8% 28.5% 28.0%
Discontinued 0 11 0.0% 0.1%
CMP Media Total 1,544 1,824 -15.3% 28.5% 28.1%
Whole Market
Continuing 5,410 6,194 -12.7% 100.0% 95.6%
B2B Tech 4,893 5,614 -12.8% 90.4% 86.6%
Publications
General Business 517 580 -10.9% 9.6% 9.0%
Discontinued 0 287 0.0% 4.4%
Total Market 5,410 6,481 -16.5% 100.0% 100.0%
CALENDAR YEAR TO July 2003
2003 2002
2003 2002 Change Market Market
03 vs 02 Share Share
Pages Pages % % %
CMP Media
Continuing 11,626 13,079 -11.1% 29.2% 27.5%
Discontinued 30 268 0.1% 0.6%
CMP Media Total 11,656 13,347 -12.7% 29.3% 28.1%
Whole Market
Continuing 39,536 44,859 -11.9% 99.3% 94.4%
B2B Tech 35,561 40,722 -12.7% 89.3% 85.7%
Publications
General Business 3,975 4,137 -3.9% 10.0% 8.7%
Discontinued 268 2,643 0.7% 5.6%
Total Market 39,804 47,502 -16.2% 100.0% 100.0%
TWELVE MONTHS to Date
2003 2002
2003 2002 Change Market Market
Pages Pages % Share % Share %
CMP Media
Continuing 21,226 23,711 -10.5% 28.7% 26.3%
Discontinued 107 1,130 0.2% 1.3%
CMP Media Total 21,333 24,841 -14.1% 28.9% 27.6%
Whole Market
Continuing 72,638 83,229 -12.7% 98.3% 92.3%
B2B Tech Publications 65,313 74,506 -12.3% 88.4% 82.7%
General Business 7,325 8,723 -16.0% 9.9% 9.6%
Discontinued 1,249 6,909 1.7% 7.7%
Total Market 73,887 90,138 -18.0% 100.0% 100.0%
MAJOR CMP TITLES
July 2003 YTD July 2003
+ Pages % Change + Pages % Change
Information Week -33.9 -16.5 -193.9 -12.0
EE Times -90.0 -29.1 -423.0 -18.9
Dr Dobb's -13.0 -24.3 -50.9 -12.0
Network Computing +23.6 +27.8 +81.5 +10.3
ebn -50.3 -34.4 -326.9 -31.6
Network Magazine -22.3 -38.5 -182.7 -40.7
CRN -6.1 -2.8 +73.0 +5.3
VAR Business +36.9 +39.8 +91.6 +11.9
Source - IMS: Auditor
-Ends-
For further information, please contact:
Nick Molden United Business Media 020 7921 5097
Colin Browne The Maitland Consultancy 020 7379 5151
Fiona Piper The Maitland Consultancy 020 7379 5151
Notes to Editors:
CMP MEDIA LLC
CMP Media LLC (www.cmp.com) is a leading integrated media company providing
essential information and marketing services to the entire technology spectrum
-- the builders, sellers and users of technology worldwide. Capitalising on its
editorial strength, CMP is uniquely positioned to offer marketers
comprehensive, integrated media solutions tailored to meet their individual
needs. Its diverse products and services include newspapers, magazines,
Internet products, research, direct marketing services, education and training,
trade shows and conferences, and custom publishing.
BASIS OF COMPILATION OF STATISTICS
The statistics, which are the main subject of today's release, are
independently compiled by IMS/Auditor. The basis of compilation includes:
* pages are hand counted and verified by the publishers
* regional ads are counted if in over 50% of circulation
* house ads are not counted
* inserts are counted if bound in publication
* the database will continually be updated as more accurate information
arrives
All CMP High Tech publications are tracked. CMP determines the competitive set
of publishing titles which are measured on its behalf by IMS Auditor and
periodically adjusts the population to ensure that it is properly
representative of the changing US business technology advertising market in
which CMP competes.
Note: that these statistics represent only total advertising page volumes as
counted above, they do not represent paid advertising page volumes nor do they
show the revenue yields which the operators in these market segments have
achieved.
This press release includes statements which are not historical facts and are
considered "forward-looking" within the meaning of Section 27 of the Securities
Act of 1933, as amended. These forward-looking statements reflect UBM's current
views about future events, business and growth strategy and financial
performance. These forward-looking statements are identified by their use of
terms and phrases such as "believe," "expect," "plan," "anticipate," "on
target" and similar expressions identifying forward-looking statements.
Investors should not rely on forward-looking statements because they are
subject to a variety of risks, uncertainties and other factors that could cause
actual results to differ materially from UBM's expectations. UBM expressly does
not undertake any duty to update forward-looking statements. Management does
not attempt to update forecasts unless conditions materially change.
END
