All Smiles Here: Align Technology Introduces the Limited-Edition Charli D’Amelio x Invisalign® Aligner Case
21 June 2021 - 10:30PM
Align Technology, Inc. (NASDAQ: ALGN), a leading global medical
device company that designs, manufactures, and sells the Invisalign
system of clear aligners, iTero intraoral scanners, and exocad
CAD/CAM software for digital orthodontics and restorative, today
announced its first limited-edition product, the Charli D’Amelio x
Invisalign® Aligner Case, created exclusively for the Invisalign
brand by social media star Charli D’Amelio (@charlidamelio). Over
the past year, Charli has been documenting her Invisalign treatment
journey, and as an expression of that experience, has designed a
special, limited-edition case for Invisalign aligners.
The Charli D’Amelio x Invisalign® Aligner Case features a pink
exterior, lavender interior, and printed text with Charli’s
signature mantra, “All Smiles Here.” A magnetic closure ensures the
case stays securely fastened and a textured liner minimizes
movement while in transit. Cases will be available for $24.99 each
and can be purchased from the official Invisalign store:
https://www.invisalignaccessories.com. The official Invisalign
store features the most extensive Invisalign product catalogue,
including products and accessories not available elsewhere.
“Our purpose at Align is to transform smiles and change lives,
which we have been focused on for more than 20 years, and we
recently celebrated our 10 millionth Invisalign smiles milestone,”
said Kamal Bhandal, Align Technology vice president, Global Brand
and Consumer Marketing. “So, working with an influencer dedicated
to bringing smiles to her millions of fans is a natural
collaboration. We know teens like Charli have a lot going on in
their lives, and we are proud when teens and their parents select
an Invisalign-trained doctor to provide Invisalign treatment, a
better alternative to metal braces that is both more comfortable
and fits into their lifestyle. The limited-edition Charli D’Amelio
x Invisalign® Aligner Case is a beautiful testament to our shared
goal of sharing smiles.”
The teen icon has been working with the Invisalign brand for the
last year. The relationship started as a way to provide Charli with
cutting-edge orthodontic treatment to give her a superior smile,
while fitting into her active lifestyle.
“I love Invisalign aligners because they let you do you! I had
braces in the past, but with Invisalign clear aligners I can live
my life without worrying about an emergency orthodontist visit due
to broken wires or brackets,” said Charli D’Amelio. “When the
Invisalign brand asked if I could create a limited-edition case
during the second year of our relationship, I couldn’t wait to
design something that reflected my personality for my fans to
enjoy!”
Special features of the case include spacing behind the hinge to
allow for proper ventilation, so aligners stay fresh between wear.
Each case comes with a black Invisalign drawstring pouch to carry
personal oral hygiene essentials, such as floss, toothpaste, and
travel toothbrush.
To learn more or purchase the limited-edition Charli D’Amelio x
Invisalign® Aligner Case, visit InvisalignAccessories.com or
Amazon.com.
About Align Technology, Inc.
Align Technology designs, manufactures and offers the Invisalign
system, the most advanced clear aligner system in the world, iTero
intraoral scanners and services, and exocad CAD/CAM software. These
technology building blocks enable enhanced digital orthodontic and
restorative workflows to improve patient outcomes and practice
efficiencies for over 200 thousand doctor customers and is key to
accessing Align’s 500 million consumer market opportunity
worldwide. Align has helped doctors treat over 10.2 million
patients with the Invisalign system and is driving the evolution in
digital dentistry through the Align Digital Platform, our
integrated suite of unique, proprietary technologies and services
delivered as a seamless, end-to-end solution for patients and
consumers, orthodontists and GP dentists, and lab/partners. Visit
www.aligntech.com for more information.
For additional information about the Invisalign system or to
find an Invisalign doctor in your area, please visit
www.invisalign.com. For additional information about iTero digital
scanning system, please visit www.itero.com. For additional
information about exocad dental CAD/CAM offerings and a list of
exocad reseller partners, please visit www.exocad.com.
Align Investor Relations |
Zeno Group |
Madelyn Homick |
Sarah Johnson |
(408) 470-1180 |
(828) 551-4201 |
mhomick@aligntech.com |
sarah.johnson@zenogroup.com |
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MSL Group |
|
Laurie Shulman Derousseau |
|
laurie.shulmanderousseau@mslgroup.com |
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/26d7569b-b4e2-4c63-8b86-e6e7921f040d
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