Abercrombie & Fitch Co. Expands abercrombie kids with Haddad Brands Partnership
16 August 2024 - 6:30AM
Abercrombie & Fitch Co. (NYSE: ANF) today announced a new
partnership with Haddad Brands to expand the global reach of its
abercrombie kids brand. As an industry leader in licensed
childrenswear with an impressive portfolio of iconic brands and a
network of retail partners around the world, Haddad Brands is
uniquely positioned to support the long-term growth of the brand.
Within the agreement, A&F Co. will continue to design,
produce and sell abercrombie kids in its owned-and-operated
channels as it does today. The company’s partnership with Haddad
Brands will focus on creating new distribution channels for the
brand and growing the product line by adding infant and toddler
categories to the existing assortment for 5-14-year-olds.
Fran Horowitz, Chief Executive Officer, said, “With our
abercrombie kids brand, we have created comfortable, high-quality
apparel for children that allows them to feel exceptional every
day. As we work to diversify A&F Co.’s channel mix and drive
sustainable, profitable growth, we are thrilled to partner with
Haddad Brands to build on our success and create an opportunity to
grow the brand in the years ahead by engaging with new customers
globally.”
Jack Haddad, President Haddad Brands, shared, “Haddad is
honored, humbled, and proud to partner with abercrombie kids and,
more importantly, Abercrombie & Fitch Co.’s exceptionally
talented team, from their leadership down through the entire
organization. Combined with our incredible team, our seamless
collaboration gives us great confidence that the abercrombie kids
product will continue to resonate with consumers globally. We look
forward to extending the abercrombie kids brand, making the product
available to more consumers in the United States and
worldwide.”
The Fall/Back to School 2025 season of abercrombie kids will be
available in Haddad Brands’ showrooms globally in September.
Safe Harbor Statement Under the Private Securities
Litigation Reform Act of 1995This press release may
contain forward-looking statements (as such term is defined in the
Private Securities Litigation Reform Act of 1995). These
statements, including, without limitation, statements regarding our
brands, distribution channels, and business partnerships, relate to
our current assumptions, projections, and expectations about our
business and future events. Any such forward-looking statements
involve risks and uncertainties and are subject to change based on
various important factors, many of which may be beyond the
company’s control. The inclusion of such information should not be
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that the objectives of the company will be achieved. Words such as
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Except as may be required by applicable law, we assume no
obligation to publicly update or revise any forward-looking
statements, whether as a result of new information, future events,
or otherwise. Factors that may cause results to differ from those
expressed in our forward-looking statements include, but are not
limited to, the factors disclosed in Part I, Item 1A. “Risk
Factors” of the company’s Annual Report on Form 10-K for the fiscal
year ended February 3, 2024, and otherwise in our reports and
filings with the Securities and Exchange Commission.
About Abercrombie & Fitch Co.Abercrombie
& Fitch Co. (NYSE: ANF) is a global, digitally led, omnichannel
specialty retailer of apparel and accessories catering to kids
through millennials with assortments curated for their specific
lifestyle needs.
The company operates a family of brands, including Abercrombie
& Fitch and Hollister, each sharing a commitment to offer
products of enduring quality and exceptional comfort that support
global customers on their journey to being and becoming who they
are. Abercrombie & Fitch Co. operates 750+ stores across North
America, Europe, Asia and the Middle East, as well as the
e-commerce
sites abercrombie.com and HollisterCo.com.
About abercrombie kidsabercrombie kids the
children’s extension of Abercrombie & Fitch (A&F), a brand
of Abercrombie & Fitch Co. (NYSE: ANF) and is currently sold
through Abercrombie & Fitch and standalone abercrombie kids
stores worldwide and at abercrombie.com.
About Haddad BrandsHaddad is a privately held,
family business with 100 years of experience in the children’s
apparel and accessories industry. A leader in the children’s wear
industry, Haddad Brands is the exclusive global licensee for the
most iconic brands in the world, which include Nike, Jordan,
Converse, Hurley, Levi’s, Polo, Tommy Hilfiger, Calvin Klein and
Huggies. Supported by a team of professionals skilled in design,
sourcing, production, sales, marketing and distribution of premium
quality children’s wear, Haddad distributes globally to 100+
countries and maintains sales and sourcing offices in 22 locations
globally, including New York, Paris, Hilversum, Shanghai, Egypt,
Bangkok, Vietnam, Sri Lanka, London and Montreal.
Investor
Contact: |
Media
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Mo Gupta |
Kate Wagner |
Abercrombie & Fitch
Co. |
Abercrombie & Fitch
Co. |
(614) 283-6751 |
(614) 283-6192 |
Investor_Relations@anfcorp.com |
Public_Relations@anfcorp.com |
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