VANCOUVER, Dec. 13, 2019 /CNW/ - Axion Ventures Inc.
("Axion" or the "Company") (TSX VENTURE: AXV) (OTCQX: AXNVF) is
pleased to announce through its majority-owned subsidiary, Axion
Games, a new publishing partnership with Wicked Interactive Ltd.
("Wicked") for the recently completed MARS: Infinite
Dimensions ("MARS ID"). Under this partnership, MARS ID
will be made available in English, French, and German to over 12
million gamers on Wicked's SUBA Games platform by the end of Q2
2020 in the following countries: United States, Canada, UK, Germany and France.
Summary:
- New publishing deal with Wicked increases total addressable
market for MARS ID by 12 million gamers
- Expected launch under Wicked publishing deal by the end of Q2
2020
Axion Ventures CEO, J. Todd
Bonner, further commented, "The MARS franchise has proven to
be a significant commercial success for Axion since it was first
released in 2011, and I am tremendously excited to see the game
continue to grow its player base. Wicked Interactive has put
together an aggressive and well-conceived marketing plan to publish
MARS ID in North America and
Europe. With its extremely large player base and 10+ years of
successful publishing experience of Multiplayer Online Games,
Wicked Interactive is the ideal publisher to carry on the success
of the MARS franchise."
"We are extremely excited about this strategic partnership,"
said Sam Ho, Director of Wicked
Interactive. "With Axion's unique ability in producing top-notch
AAA content combined with our track record in publishing major
successful MMO titles, we are certain that MARS will take the North
American & European markets by storm. We look forward to
unlocking the full revenue potential of this amazing IP."
MARS: Infinite Dimensions
First released in 2011, as an online third-person shooter in
China, MARS ID is the fourth
iteration of the MARS franchise that has amassed over 23 million
downloads of its three previous versions. MARS ID looks to build on
its loyal existing gamer network in some of the largest global
video game markets like the United
States.
Click here to watch trailer
MARS Franchise Lifetime Stats (2011-2019)
Total Lifetime
Downloads
|
+23
Million
|
Total Lifetime
Revenue
|
US ~$ 50
Million
|
MARS Monetization Statistics (November
2019)
Pay Rate
|
12.5%
|
ARPUU
|
US $51.67
|
ARPAU
|
US $6.46
|
Since its original launch, the MARS franchise has generated over
23 million global downloads and Axion believes that MARS ID has the
potential to increase the download rate based on the new game modes
that have been adapted to current trends in the online PC game
market. MARS ID is the culmination of nearly 12 months of
development, tuning, and testing by Axion's development team at its
Shanghai HQ
MARS ID
Features:
|
|
Maps:
|
121 in Total | 75 PvE
& 46 PvP Maps
|
|
|
Weapons:
|
Over 200
weapons
|
|
|
New
Modes:
|
'Infinite Dimensions'
– focuses on the completion of quests, divided into 15 difficulty
levels and players can only advance from level to level by
completing tasks within a specific time limit. If players fail to
move on within the time limit, they can either purchase a pass or
complete further side quests to extend timing.
|
|
|
Monetization:
|
Free-to-Play with
various in-game purchases including weapons, gift packs, skins,
props and equipment. Over 70% of MARS revenue comes from weapon
purchases and gift packs.
|
About Wicked Interactive Ltd.
Wicked Interactive Ltd. is a leading video game publisher
founded in 2008 and is based in Toronto,
Canada. Through its SUBA Games platform, Wicked Interactive
has created a centralized destination where North American &
European gamers can access a range of Massively Multiplayer Online
(MMO) game experiences. As a pioneer in the MMO game
genre, Wicked Interactive is one of the first North American
publishers to publish across a variety of different genres and
has played an instrumental role in the launch and success of many
major MMO titles.
http://wickedinteractiveltd.com
About SUBA Games
SUBA Games is a leading online gaming portal with over
12M registered gamers from
North America & Europe. Through SUBA Games, Wicked Interactive
provides a library of free-to-download and free-to-play massively
multiplayer online games. SUBA Games users enjoy a unified login
and a unified currency across all SUBA properties, in addition to a
friendly and active community space with unparalleled customer
communication and support.
https://subagames.com
About Axion Games
Axion Games, formerly known as Epic Games China and founded in
2006, is an independent AAA game development studio and game
publisher headquartered in Shanghai,
China. Axion Games' biggest strength lies within its highest
production value and top-notch quality delivered at the lowest
cost. Axion Games' development capability is extremely
well-regarded among global industry players and has played a
crucial role in helping develop content for multiple AAA titles all
over the world.
www.axion.games
About Axion Ventures
Axion Ventures is an Investment Issuer with majority
ownership in Axion Games, an online video game development and
publishing company headquartered in Shanghai, China as
well as in True Axion Interactive Ltd., its video game
development company headquartered in Bangkok,
Thailand cofounded with True Corporation. Axion
Ventures also maintains holdings in other innovative
technology companies.
www.axionventures.com
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Cautionary Statement Regarding Forward-Looking
Information
Certain statements contained in this press release may constitute
forward-looking information. These statements relate to future
events or future performance. The use of any of the words "could",
"intend", "expect", "believe", "will", "projected", "estimated",
"proposed" and similar expressions and statements relating to
matters that are not historical facts are intended to identify
forward-looking information and are based on Axion's current belief
or assumptions as to the outcome and timing of such future events.
Actual future results may differ materially. In particular,
this release contains forward-looking information relating to Latin
American distribution of the MARS ID; download rate increase;
revenue increase; and expected MARS ID shareholder updates. Various
assumptions or factors are typically applied in drawing conclusions
or making the forecasts or projections set out in forward-looking
information. Those assumptions and factors are based on information
currently available to Axion. Risk factors that could cause actual
results or outcomes to differ materially from the results expressed
or implied by forward-looking information include, among other
things: general economic and business conditions; and changes in
international regulatory regimes. Axion cautions the reader that
the above list of risk factors is not exhaustive. The
forward-looking information contained in this release is made as of
the date hereof and Axion is not obligated to update or revise any
forward-looking information, whether as a result of new
information, future events or otherwise, except as required by
applicable securities laws. Because of the risks, uncertainties and
assumptions contained herein, investors should not place undue
reliance on forward-looking information. The foregoing statements
expressly qualify any forward-looking information contained
herein.
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SOURCE Axion Ventures Inc.