WellTek Subsidiary Helps Tennessee School District Lose Thousands of Pounds in 90-Day Wellness Challenge
07 July 2010 - 10:00PM
Marketwired
WellCity, Inc. (http://www.wellcity.com), a wellness-related social
network and subsidiary of WellTek, Inc. (OTCBB: WTKN), today
announced the latest winner of its proprietary 90-Day Wellness
Challengeā¢ -- Fairview Middle School of Williamson County,
Tennessee. The Challenge, which began several months ago with more
than 1500 competitors participating on 57 teams from the Williamson
County school district, has led to the shedding of thousands of
pounds and a new school spirit fueled by 'healthy competition.'
With a goal of promoting wellness through physical activity and
proper nutrition, WellCity's 90-Day Challenge is a competitive
team-driven initiative paid for by employers and corporate sponsors
and hosted on WellCity.com. Teams of up to 20 compete to win cash
and prizes -- and, of course, bragging rights. After logging onto
the Challenge's secure social networking site, team members earn
points for reportable metrics that include weight lost, inches
lost, strength training, aerobic training, water intake and daily
nutrition. Similar to Facebook and other popular social networks,
participants create a user profile and connect with other team
members, or 'neighbors,' to share healthy tips and information on
the town wall and provide crucial support, motivation and
accountability to one another. The Challenge also features
WellCity's proprietary BOW Index-Balance of
Wellness, an evidenced-based assessment of balance of mind,
body and spirit.
David George, CEO and Founder of WellCity, stated, "In WellCity,
our residents enjoy a true sense of community where they can find
the tools, professional resources and interactive peer support
essential to building long lasting, healthy habits and an enhanced
quality of life. The unique thing about our 90-Day Challenge is how
engaging and effective it is; the competitive aspect introduces an
entirely new level of fun, focus and interpersonal accountability,
encouraging everyone to try harder to beat the other teams -- no
one wants to let their team down."
"We were taken aback by the overwhelming interest in and
participation from teachers and school administrators in Williamson
County. Moreover, we were especially impressed by the number of
local businesses that eagerly stepped up to sponsor them, including
Whole Foods in Franklin, Tennessee," noted Randy Lubinsky, Chairman
and CEO of parent company WellTek. "With numerous 90-Day Challenges
currently underway across the nation and dozens more expected to
kick off within the next several months, WellCity's revenue growth
potential appears to be even more robust than we had originally
hoped when we acquired our controlling interest in the Company just
last month."
To join the Challenge, visit www.OurWellnessChallenge.com.
About WellCity Incorporated WellCity is a
social utility where health- and wellness-minded 'residents' can
closely commune with one another; receive support, information and
encouragement from their 'neighbors' and from a league of leading
professional experts; shop for health and wellness-oriented product
and services; compete in WellCity's proprietary 90-Day Wellness Challenge; and even enjoy income
opportunities by leveraging their personal network. For more
information on the Company, please visit www.WellCity.com.
About WellTek Incorporated WellTek is a
global health, fitness and wellness company that provides proven
solutions to help address some of the world's most pressing and
costly health and wellness challenges. The Company owns and
operates WellCity, Inc., a premiere wellness-related social utility
that helps 'residents' live longer, feel better, look younger and
enjoy life more as they age. The Company's subsidiary, MedX
Limited, manufactures, markets and distributes the most advanced
medical exercise equipment to the medical and fitness markets.
Through its wholly owned subsidiary Pure HealthyBack, Inc., WellTek
is redefining healthcare delivery by providing health plans,
self-insured employer groups, and consumers with a viable
non-surgical, lower cost treatment for patients who are seeking
lasting relief from chronic neck and back pain. For more
information on the Company, please visit www.WellTekinc.com.
Certain statements contained in this press release, which are
not based on historical facts, are forward-looking statements as
the term is defined in the Private Securities Litigation Reform Act
of 1995, and are subject to substantial uncertainties and risks in
part detailed in the respective Company's Securities and Exchange
Commission filings, that may cause actual results to materially
differ from projections. Although the Company believes that its
expectations are reasonable assumptions within the bounds of its
knowledge of its businesses, expectations, representations and
operations, there can be no assurance that actual results will not
differ materially from their expectations. Important factors
currently known to management that could cause actual results to
differ materially from those in forward-looking statements include
the Company's ability to execute properly its business model, to
raise additional capital to implement its continuing business
model, the ability to attract and retain personnel -- including
highly qualified executives, management and operational personnel,
ability to negotiate favorable future debt facilities and capital
raises, and the inherent risk associated with a diversified
business to achieve and maintain positive cash flow and net
profitability. In light of these risks and uncertainties, there can
be no assurance that the forward-looking information contained in
this press release will, in fact, occur.
FOR MORE INFORMATION, PLEASE CONTACT: Legacy Marketing Group
Roxie Mooney President & CEO (Twitter:
roxiemooney) 407-575-3220 roxie38@gmail.com
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