The Power of Blue Jeans to Help Kids in Need
05 March 2008 - 8:00AM
PR Newswire (US)
PORTLAND, Ore., March 4 /PRNewswire-FirstCall/ -- Every year The
Standard offers its employees the opportunity to wear jeans on
Fridays in exchange for a donation to a local nonprofit. Organizers
were skeptical that employees would be interested, much less
willing, to dig into their pockets so that they could wear jeans.
But, in just two years, more than $140,000 has been donated to
local charities ChristieCare and the Make-A-Wish Foundation(R) of
Oregon. In 2006, The Standard selected ChristieCare (then the
Christie School) as the beneficiary and ultimately donated $69,000
by the end of the year. The Standard then selected Make-A-Wish(R)
in 2007 after reaching out to the 1,000-plus The Standard employees
across the country in addition to the 2,200 employees here in
Portland. Locally, employees donated more than $63,000 to the
Oregon chapter of Make-A-Wish(R) while chapters across the country
received $10,000. Companies that raise $5,000 or more for the
Make-A-Wish Foundation of Oregon are able to Adopt-A-Wish(R) for
children with life-threatening medical conditions. The Standard
employees' donations adopted the wishes of thirteen children and
their families throughout Oregon and SW Washington. The following
children's wishes came true with the help of The Standard's jeans
day program: Mackenzie, age 5, of Beaverton I wish to go ... to
Walt Disney World(R) Resort. Michael, age 16, of Astoria I wish to
go ... to Hawaii. Crystal, age 12, of Salem I wish to go ... to
Walt Disney World(R) Resort. Jeremiah, age 4, of Portland I wish to
have ... a dolphin experience. D'Marius, age 8, of Portland I wish
to go ... to Walt Disney World(R) Resort. Ashley, age 13, of Aloha
I wish to go ... on a Caribbean cruise. Rebekah, age 4, of Banks I
wish to meet ... Dora the Explorer. Morgan, age 14, of Springfield
I wish to have ... a gaming laptop. Kennedy, age 9, of Amity I wish
to go ... shopping at the American Girl Place. Alina, age 3, of
Vancouver I wish to have ... a play structure. William, age 12, of
Oregon City I wish to have ... a bedroom redecoration. Dustin, age
13, of Philomath I wish to go ... to Walt Disney World(R) Resort.
Hayden, age 6, of Portland I wish to go ... see my Granny in
Florida. "Providing an opportunity for The Standard's employees to
engage in the communities where they live and work is a priority
for our company," says Eric Parsons, Chairman, President and CEO,
The Standard. "Our employees' generosity has exceeded what we ever
believed a jeans day program could generate. It is powerful to see
what a little 'out of the box' thinking can produce in terms of
corporate philanthropy, and the difference it can make in the lives
of others." The Standard will continue to support and grow the
jeans program in 2008. This year, organizers have invited employees
to choose which organizations will receive the funds. So far, 875
employees have donated $87,500 to 619 organizations locally and
across the country. About StanCorp Financial Group, Inc. StanCorp
Financial Group, Inc., through its subsidiaries marketed as The
Standard -- Standard Insurance Company, The Standard Life Insurance
Company of New York, Standard Retirement Services, StanCorp
Mortgage Investors, StanCorp Investment Advisers, StanCorp Real
Estate, StanCorp Equities, and StanCorp Trust Company -- is a
leading provider of financial products and services. StanCorp's
subsidiaries serve approximately 8.7 million customers nationwide
as of December 31, 2007, with group and individual disability
insurance, group life, AD&D and dental insurance, retirement
plans products and services, individual annuities and investment
advice. For more information about StanCorp Financial Group, Inc.,
visit its Web site at http://www.stancorpfinancial.com/.
DATASOURCE: StanCorp Financial Group, Inc. CONTACT: Jodi Jordan of
StanCorp Financial Group, Inc., (971) 321-7405, Web site:
http://www.stancorpfinancial.com/ http://www.standard.com/
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