Whirlpool will unveil its latest innovations
that help simplify everyday tasks and streamline day-to-day
responsibilities
BENTON
HARBOR, Mich., Jan. 28,
2025 /PRNewswire/ -- Join Whirlpool brand this year
at the 2025 Kitchen and Bath Industry Show (KBIS) as it
demonstrates how real-life family challenges inspire the design and
technology behind its appliances through creative installations and
interactive exhibits. This year's booth will also unveil its latest
innovations, including fresh laundry technology, smart cooking with
almost effortless cleaning and helpful storage solutions.
"Whirlpool appliances aren't just made to help care for families
every day, they're made by people who care for their families every
single day," said Brianne Lemmen,
Kitchen Brand Manager at Whirlpool. "Our goal in 2025 and beyond is
to create products that help keep families on track, whatever life
throws their way, and our booth at KBIS will showcase just
that."
The Whirlpool brand space in the Whirlpool Corporation booth
(#W1801) will invite visitors to experience how the brand improves
life at home for its customers, with interactive displays
including:
The Hallway of Mishaps
From burnt breakfast-for-dinners to forgotten sweaters stinking
up the washer, life at home drives how
Whirlpool® engineers shape appliances. In
the Hallway of Mishaps, guests enter a larger-than-life
installation of museum-style exhibits showcasing everyday mishaps.
Guests can interact with the displays and hear from engineers
explaining the pain points that resulted in innovative appliance
solutions.
A Gallery of Care
Following the Hall of Mishaps, guests will then enter an open
gallery where they can interact with engineer-led videos to guide
them through the newest in its appliance lineup and demonstrate the
features that improve life at home. Whirlpool brand's latest
innovations to be spotlighted at KBIS 2025 include:
- Whirlpool® Smart Front Load ENERGY
STAR® Washer with the FreshFlow™ Vent System:
This extra large capacity front load washer has a trio of freshness
features with the FreshFlow™ Vent System. It is the first
fan-powered system with antimicrobial protection designed to help
keep clothes and the washer fresh.
- Whirlpool® Smart Front Load ENERGY
STAR® Gas Dryer with Steam Capabilities:
Release wrinkles without rewashing using the Steam Refresh Cycle in
this front load gas dryer. It has smart features like AI sensors
that automatically adjust dry time, and remote control with the
Whirlpool® App.1
- Whirlpool® 30-inch Smart Electric Smart
Range: Get the ultimate in Air Cooking Technology and bring
fresh options to family dinner with this 30-inch, High Speed
Preheat 5.3 cu. ft. electric range. Clean with just water, not
harsh cleaners, with WipeClean™ coating, the easiest-to-clean
electric cooktop coating.2
- Whirlpool® 36-inch Wide Counter Depth French Door
Refrigerator: This refrigerator has purposefully designed
spaces for the items you use most.
For more information about the brand's presence at KBIS and
events at the show, visit: WhirlpoolPro.com/KBIS2025. For
additional details about Whirlpool Corporation, its portfolio of
brands, and other offerings for building industry professionals,
visit WhirlpoolPro.com.
About Whirlpool Brand
For more than one hundred years,
Whirlpool brand has been inspired by how people care for their
families. Whirlpool brand is designing home appliances that are
focused on improving how families give and get the care they need
with the latest technologies and innovations – whether that means
flexible refrigerator storage for all types of family needs,
induction technology for efficient cooking and easier cleaning, or
laundry pairs that sense and adapt to clothes with the latest in
connected technologies. Whirlpool brand is part of Whirlpool
Corporation, a leading appliance manufacturer committed to being
the best global kitchen and laundry company, in constant pursuit of
improving life at home.
About Whirlpool Corporation
Whirlpool Corporation
(NYSE: WHR) is committed to being the best global kitchen and
laundry company, in constant pursuit of improving life at home. In
an increasingly digital world, the company is driving purposeful
innovation to meet the evolving needs of consumers through its
iconic brand portfolio, including Whirlpool®,
KitchenAid®, Maytag®, Consul®,
Brastemp®, Amana®, Bauknecht®,
JennAir®, Indesit® and
InSinkErator®. In 2023, the company reported
approximately $19 billion in annual
sales, 59,000 employees and 55 manufacturing and technology
research centers. Additional information about the company can be
found at WhirlpoolCorp.com.
1 Features subject to change. WiFi & App
Required. Details & privacy info at whirlpool.com/connect.
Appliance must be set to remote enable.
2 When compared with cooktop with the same heating
technology and similar wattages.
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SOURCE Whirlpool Corporation
