Nonce Paolini, the Chief Executive of French broadcaster TF1 (TF1.FR), said Tuesday he expected the television advertising market to be difficult in 2012, but declined to give any forecast figures.

"Nobody can believe that 2012 will be an easy year," he said when asked during a conference about the television sector and how the advertising market would evolve.

Advertising revenues "will depend on European and French growth," he added.

-By Thomas Varela, Dow Jones Newswires; +33 1 4017 1740; thomas.varela@dowjones.com

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