Jay Shetty is now Match's Relationship
Advisor, offering relationship guidance alongside new in-app
features designed to tackle dating challenges
DALLAS, June 4, 2024
/PRNewswire/ -- Today, dating leader Match announced that
Jay Shetty, a global bestselling
author, award-winning podcast host of On Purpose, and
purpose-driven entrepreneur, has joined as Match's Relationship
Advisor. In an era where disillusionment in dating is on the
rise, Jay and Match have joined forces to help shift the
current dating mindset. Together, they have built new product
features and content designed with values at the forefront -
encouraging people to be more open, confident, curious, honest, and
vulnerable.
According to Match's 13th Annual Singles in America Study, 20% of singles who are actively
dating feel that no one is right for them. Match and Jay are
tackling this challenge by reimagining the dating journey from the
profile all the way to the first date.
"We're asking daters to focus on what truly matters to them
- without falling into the habit of dismissing potential
matches," said Shetty. "For some time, I've envisioned a platform
where individuals could put dating and relationship guidance into
practice. We've created a space on Match where people can
authentically focus on themselves and adopt a fresh approach to
dating."
Match has integrated Jay's expertise across various
product touchpoints, where he will offer guidance on first
dates, love, and relationships. With the Date Differently
Challenge, members can hone in on their biggest dating obstacle and
find the key to overcoming it. Additionally, the launch of the new
Core Values feature will help Match members lead with what matters
most, ranging from family and faith to compassion and
gratitude.
"How we meet, date and form relationships continues to evolve -
in partnership with Jay, we hope to address some of the pain points
daters have been experiencing, and build for the future," said
Dushyant Saraph, GM at Match. "We're
so excited to bring Jay's insights and wisdom to our community of
intentional daters. He has a unique ability to connect and guide
people through various life stages, and our partnership will help
more people find "the one."
Match's Tools to Help Daters Change Their Mindset
- Core Values: Match and Jay have identified 21 of the
most meaningful core values, including Adventure, Ambition,
Friendship, Humor, Learning, and Optimism. Members can now add
their top three core values to their profiles, leading to better
matches with like-minded people from the start.
- Jay's Content Hub for Deeper Connection: A dedicated,
in-app resource with Jay's tips and wisdom on love, connection, and
how to date more intentionally.
- First Date Ideas Inspired by Jay: Once members start a
conversation with a potential partner, they will be prompted with
active first date tips and ideas for more meaningful
interactions.
- New Topics Curated by Jay: Profile prompts to get
members sharing more than just their favorite movie or TV show
(e.g. "A dealbreaker I used to have but now I'm more open
to…").
These new, high-touch features enable daters to discover better
matches and go on dates that feel more authentic. Coupled
with 72 hours––the feature that gives date-ready members an
opportunity to meet other serious singles in real life
sooner––Match continues to breathe new life into dating,
encouraging singles to challenge the status quo.
To date differently with the help of Jay
Shetty, download the Match app in the App Store and Google Play.
About Match
Match, the dating app, is available for
download on iTunes and Google Play. Members can experience Match in
eight languages and available in 25 countries across five
continents. Founded in 1995, Match is the #1 destination for single
adults looking for love. Match is an operating business of Match
Group (Nasdaq: MTCH) and is headquartered in Dallas, Texas.
About Jay
Shetty
Jay Shetty, a
global bestselling author, award-winning podcast host of On
Purpose, and purpose-driven entrepreneur, has made an indelible
impact on hearts and minds worldwide. Born in London, he embarked on a transformative
journey as a Hindu monk before merging ancient wisdom with the
digital world. His podcast, "On Purpose with Jay Shetty", tops the charts as the world's
leading Health and Wellness podcast with over 35 million monthly
downloads and features influential guests such as President
Joe Biden, Oprah,
Selena Gomez, Michelle Obama, Kim Kardashian,
Tom Holland, and Kobe Bryant. Jay's books, "Think Like A Monk"
and "8 Rules of Love," offer profound insights and have topped
bestseller lists. To bring these enlightening teachings from "8
Rules of Love" to life, Jay embarked on his first-ever worldwide
tour, "Jay Shetty: Love Rules."
Jay's pandemic initiatives and charitable work have made a
significant impact, which led to him being awarded Philanthropist
of the Year by Pencils of Promise in 2020. Continuing his mission
to empower and inspire, Jay co-founded House of 1212—a
purpose-driven talent agency representing the world's most
influential creators, thought leaders, and innovators. Jay has been
featured in publications such as Vogue, The New York Times, Harper's Bazaar, Vanity Fair, Men's
Health, and The Wall Street Journal. Additionally, he has made
appearances on The Late Show with Stephen
Colbert, TODAY Show, Good Morning America, The Drew
Barrymore Show, and Nightline. He resides in Los Angeles with his wife, Radhi
Devlukia-Shetty, as they continue on their shared mission of
spreading love, purpose, and positive transformation globally.
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SOURCE Match.com
