TORONTO, Feb. 24,
2025 /CNW/ - Endy is partnering with Tim Hortons for
Roll Up To WinTM to help Canadians make the most of
their mornings, waking up on a Canadian-made mattress and sipping
on Canada's favourite
coffee †. This year, as part of Tim Hortons annual
Roll Up To WinTMcontest, entrants will have the
opportunity to win one of 50 Canadian-made Endy Mattresses or one
of 100,000 $50 gift codes to Endy.com
by revealing rolls In-App.
"Tim Hortons has been a go-to morning destination for Canadians
since 1964, while Endy has been giving them a great night's sleep
for the past decade. As two beloved Canadian brands with important
roles to play in energizing our customers' days, we're teaming up
on this year's Roll Up To WinTM to give customers a
chance to upgrade their sleep, on us," says Jason Cassidy, President, Endy.
Endy is Canada's original
mattress-in-a-box brand, with a 4.-8/5-star rating on more than
32,000 reviews. Its mattresses offer superior comfort and support
for a restful sleep, and they're made right here in Canada. In addition to mattresses, its
selection includes bedroom furniture, bedding and sleep
accessories, giving Canadians everything they need for their dream
sleep environment.
Tim Hortons is Canada's largest
restaurant chain operating in the quick service industry and
launched the annual Roll Up To WinTM contest more than
35 years ago, as a way of celebrating with their guests through the
chance to win exciting prizes. Tims guests can enter through the
Tim Hortons app –where they have the chance to win Endy mattresses
and gift cards-- or by rolling up the rim of specially-marked
contest hot beverage cups, where millions more great prizes await,
starting February 24, while supplies
last.
For Roll Up To WinTM 2025, thousands of lucky winners
will receive a free Endy Mattress or gift code to upgrade their
bedroom. Prizes can be redeemed until June
30, 2025.
To learn more about Endy, visit www.endy.com.
To learn more about Roll Up To WinTM, visit
www.rolluptowin.ca
About Endy
Since launching in 2015, Endy has
revolutionized the way Canadians sleep through innovative,
comfortable and supportive mattresses, made in Canada. Starting as one of Canada's first mattress-in-a-box brands, it
has grown into the country's leading online mattress retailer, with
more than a million Canadians sleeping on an Endy Mattress each
night. Endy's award-winning product line has also grown, now
featuring the flagship Endy Mattress alongside a comprehensive
selection of mattresses, pillows, bed frames, furniture, bedding,
and decor items. Endy works closely with Canadian charities to
donate new and gently used mattresses to families and individuals
in need, and has donated more than 22,000 mattresses to-date.
About Tim Hortons
In 1964, the first Tim
Hortons® restaurant in Hamilton,
Ontario opened its doors and Canadians have been
ordering Tim Hortons iconic Original Blend coffee,
Double-Double™ coffees, Donuts and Timbits® in the
years since. Over nearly 60 years, Tim Hortons has
captured the hearts and taste buds of Canadians and has become
synonymous with serving Canada's favourite
coffee. Tim Hortons is Canada's largest
restaurant chain operating in the quick service industry with
nearly 4,000 restaurants across the country. More than a coffee and
bake shop, Tim Hortons is part of the Canadian fabric and
guests can enjoy hot and cold specialty beverages – including
lattes, cappuccinos and espressos, teas and our famous Iced
Capps® – alongside delicious breakfast, sandwiches,
wraps, soups and more. Tim Hortons has more than 5,700
restaurants in Canada, the United States and around
the world. For more information on Tim Hortons visit
TimHortons.ca.
|
†Canada's favourite
coffee based on consumer survey of QSR/coffee shops, (Q4, 2024) and
market share data Q4, 2024.
|
Rules apply. Canada only. No
purchase necessary. Starts February 24/25 and ends March 23/25, cup
roll period will close once cups have been depleted (check
in-restaurant before ordering). Open to residents of Canada aged 13+ (14+ in Quebec). Registered Tims Rewards account
required to reveal digital rolls. All digital rolls must be
revealed by April 4, 2025.
Skill-testing question required. See www.rolluptowin.ca or visit
the app for full contest rules and regulations. ©Tim Hortons,
2025.
SOURCE Sleep Country Canada Holdings Inc. Investor Relations
