SCOTTSDALE, Ariz., May 1, 2014 /PRNewswire/ -- Scottsdale, AZ based company NOHO, Inc.
(OTCBB: DRNK) announced today the expansion of its product, NOHO
Gold, a Premium Lifestyle Beverage, to all Opium Group
properties located in Miami,
Florida.
The Opium Group is one of the country's most successful
hospitality conglomerates operating Miami's top 4 nightclubs; Mansion, Cameo,
Mokai and SET. The Opium Group is a driving force behind South
Beach's on-going cultural renaissance and has been featured in
numerous press outlets for drawing A-list celebrities and
international jet set to Miami
Beach. They are thrilled to be partners and now carrying
NOHO Gold premium mixer at all of their bars and nightclubs.
"The Opium Group is pleased to partner with NOHO, Inc. to offer
groundbreaking products like NOHO Gold's Revitalizing Drink to our
customers," said Peter Vita,
Executive Vice President of Business Development of The Opium
Group. "NOHO is a revolutionary product that is synonymous with the
types of products our customers are seeking when visiting our
venues."
"This partnership is a major revenue driver for NOHO in
Miami," stated Sean Stephenson, President of NOHO, Inc. "As we
continue our aggressive growth strategy we are looking for partners
that can drive massive case volume, and The Opium Group is
definitely on that level."
"The response and demand for NOHO Gold has been incredible; when
speaking with new venues, it is apparent that they are really
excited about the new revenue stream that NOHO provides," stated
Jay Grdina, CEO of NOHO, Inc. "Club
owners are elated that they can offer a healthy alternative to
energy drinks dangerously used as a mixer. I really enjoy
Opium Group's night clubs and can't wait to order one of
NOHO's mixed drinks from their menu."
The highly sophisticated NOHO Gold follows the extremely popular
NOHO "The Hangover Defense" 2 oz. shot. NOHO Gold was developed
with two purposes in mind, to be the perfect daytime and evening
sipper as well as a premium universal mixer that mixes
extraordinarily well with a multitude of alcoholic
beverages. NOHO Gold is a healthy product as it is NOT an
energy drink and contains zero "energy
ingredients."
NOHO has rapidly expanded over the past year. In September, they
announced their national distribution deal with the U.S.' leading
distributor, Southern Wine & Spirits, and in December, NOHO
revealed their expansion deal to distribute to all Light Group
properties in Las Vegas and
Miami. Last month, Early Light
Industries launched NOHO Asia, which allows NOHO to now distribute
its premium and functional lifestyle beverages throughout
Asia – including Hong Kong, Macau, Singapore, Taiwan and main land China. Distribution
is expanding every month both nationally and internationally and
NOHO will soon be available worldwide.
About NOHO – Premium and Functional Lifestyle
Beverage
Distributed by Dolce Bevuto, Inc., a wholly owned subsidiary of
NOHO, Inc., NOHO "The Hangover Defense" 2 oz. shot and NOHO
"Premium Lifestyle Beverage" Gold 8.4 oz. can, are category leaders
and changing how consumers support their active and social
lifestyles. The NOHO 2 oz. shot is the #1 selling hangover
prevention shot on the market that helps you love your body by
protecting it from the adverse effects of alcohol. NOHO comes in
the form of a two shot combination, one shot to be taken prior to
your first alcoholic beverage and one after your last, and is
packed with essential nutrients and vitamins, and NO energy
components making it just as healthy as it is reliable.
For additional information on NOHO please visit
www.nohodrink.com and follow NOHO on twitter at
www.twitter.com/nohodrink.
SOURCE NOHO, Inc.