Shares of the digital payment company PayPal (NASDAQ: PYPL) are on a downtrend, setting new lows as the year progresses. PYPL stock has declined by 77% from its 52-week high. Further, it has decreased by 62% this year alone. The tough year-over-year comparisons, the drag on its financials from eBay’s (NASDAQ: EBAY) payment migration, macro headwinds impacting consumers’ discretionary spending, and a slowdown in e-commerce growth are why investors dumped PayPal stock. Now What? PayPal is concentrating more on driving engagement and retaining high-quality customers that would drive its revenue per active account higher.
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